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In The News: Algorithm Changes, Twitter Lists, and Instagram DMs on Desktop
Love it or hate it: social media keeps changing, evolving, and updating in efforts to know you (and sell to you) better. This week in the social media world, the algorithm is adding more music and ads...
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Tell Your Story With YouTube!
Last year YouTube introduced YouTube Reels, a feature on the video platform that took a page straight from the books of Instagram, Snapchat, and now Facebook. Now called YouTube Stories, this feature...
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Facebook and LinkedIn Make Marketing and Managing Accounts Easier
Just when you thought social media couldn’t get any better, it does! Facebook and LinkedIn made important changes this week that streamline both platforms. YouTube is utilizing live streaming to reach...
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Why it’s a Bright Idea to Attend Social Media Bootcamps
Here at KWSM, we pride ourselves on being digital marketing experts, but nothing excites us more than helping businesses succeed on social media. The KWSM Atlanta team just hosted their LinkedIn...
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Fact Check! Instagram Cracks Down on User Content
Twitter tests out new features, Instagram takes steps to control content and surveys say that if you want to market to a younger generation, YouTube is the place to go. Forget TV! This Generation...
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Why Social Video Marketing Grows your Business
Why Social Video Marketing Grows Your Business Content is king, and how you use it affects how your business will grow. There are 5 leading social media platforms to maximize your message’s potential...
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How to Use Video on Your Social Media Channel
Last week, we spoke about how Social Video Marketing helps you grow your social media and in turn, your business. It would be only fair to share some of the most popular channels for posting video...
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How to Become an Influencer on Social Media
You’re scrolling down your feed, and you notice that someone you are following is advertising a new product that a company sent them. You are probably wondering… how did they become an influencer, and...
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Fall Back into Everyday Life with Pinterest
Need a better way to communicate? What about a better way to listen to music? How about knowing the right content to pin during the fall? This week, Facebook, Pinterest, and YouTube have released new...
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Facebook and Instagram Fight Bullying While YouTube Promotes Accountability
This week, Facebook and Instagram take small steps to make big changes while YouTube trusts users to censor content themselves. Facebook Hides Like Count In early September, there were rumors that...
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Social Media By Generation: Which Platforms Each Age Group Is Using
Between Baby Boomers, Gen X, Millennials, and Gen Z, social media use has become an integral part of everyday life. Whether they are using it to get in touch with old family members or looking for...
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Benefits of Using Video on Landing Pages
Landing pages are used to bring your audience to a checkpoint within your business or organization. Ultimately, you hope to capture their information for remarketing or encourage a direct lead...
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LinkedIn Launches “Open For Business” Feature
YouTube, Facebook, and LinkedIn have made updates this week that will help you feel part of a community, be more creative, and hopefully receive more business! YouTube Rolls Out Super Stickers to Form...
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Social Media Apps: The Most Popular of 2019
Looking to add a new social media channel to your business’s marketing strategy? Apple has just recently published the most popular apps of 2019. We’ve quickly covered the list of the top 3 free social...
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Level Up Your Marketing Plan With Our Video Studio Day
It’s no surprise that video has become one of the leading forms of content marketing. Not only is it visually compelling, but it also humanizes your brand. When you post your content to platforms...
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Is Influencer Marketing Right for You?
Influencer marketing is one of the biggest growing trends today. Influencers are individuals that share their experiences about brands and convince others to try them out. They post on their social...
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In The News: Reply with GIFs on Instagram, LinkedIn Replaces its CEO, and...
Out with the old, and in with the new! Social media is bringing forth new changes across channels, and we are always ready. Are you hesitant about these changes? Brace yourself; this week in the news,...
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In The News: Instagram Prototypes “Latest Posts” Feature, Facebook’s New...
Social media news this week has a soap opera theme as channels encounter rumors, copycats, and top dogs with power. In the news, Instagram prototypes a feature for reverse-chronology on your feed,...
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In The News: Facebook Tests VR Social Platform, YouTube Adjusts Ads Ban on...
Virtual conversations may be the staple in the near future. This week, social media platforms are taking a turn into virtual reality and implementing quality and truthful online discussions. Facebook’s...
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How to Enable Custom Thumbnails on YouTube 2020
Updated on February 4th, 2020: This post was originally published September 23rd, 2014 and has been revamped and updated for accuracy and comprehensiveness. Have you uploaded some great content to...
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